SKY Sotheby’s International Realty is pleased to announce that Hannerle Moore, one of the most recognized and successful luxury Realtors in Sarasota, has joined the firm. Moore is a longtime specialist in ultra high-end properties on Longboat Key and will work out of the company’s new branch office on the island located at 546 Bay Isles Road.
With her addition to the SKY Sotheby’s International Realty team, Moore has expanded her business focus to include luxury homes in downtown Sarasota and exclusive beach/waterfront properties in the surrounding area.
“Hannerle is a proven professional who knows luxury real estate, especially in Sarasota, and we are honored to have someone of her caliber join our firm,” says Chad Roffers, President, SKY Sotheby’s International Realty. “Her addition to our team demonstrates that we continue to attract only the best agents in the industry, and these agents see the value in the marketing tools and resources we provide.”
A marketing extraordinaire, Moore has been in luxury real estate advertising and sales for more than 30 years. She developed her skills working as Director of Marketing for Michael Saunders & Company for several years and helped create its in-house marketing department. In addition, Moore paved the way for real estate marketing in Sarasota by being one of the first Realtors in the area to build her own brand identity. Moore’s luxury marketing expertise and successful programs have not gone unnoticed. Most notably in 2001, Moore was honored by the Sarasota Board of Realtors for Outstanding Achievement in Marketing, an award which has never been given since.
“Over the years, there hasn’t been much innovation in the way local real estate companies in Sarasota do business and in this market, the old way of doing things just doesn’t work anymore” says Moore. “With SKY Sotheby’s International Realty, I finally found a firm that thinks outside the box and answers the needs of today’s luxury buyer. It operates like a luxury real estate company should and I’m proud to join their team.”
Moore is ranked in the top half percent of agents nationwide for her sales productivity and performance. As a result of her national and local acclaim, Moore has been acknowledged by “Who’s Who in Luxury Real Estate” since 2004 and by Unique Homes in their “Best of the Best Elite” selections since 2000. In addition, she is a certified International Marketing Specialist and International Property Specialist. Moore is a regularly featured real estate speaker on marketing property and a real estate columnist for local newspapers and magazines.f